Tag: Phoebe Bridgers

  • PESO in Action: A Guide to Building Buzz in the Music World

    PESO in Action: A Guide to Building Buzz in the Music World

    The PESO model transforms music marketing, allowing emerging artists to connect with fans and build their brand creatively. From Phoebe Bridgers’ targeted ads to Clairo’s viral TikTok challenges, this framework empowers artists to thrive without traditional label support, forging meaningful connections in a digital landscape.